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內容簡介: |
本书贯彻教育课程思政相关文件的,发挥课程育人作用,在每个单元的篇增加“思政目标”栏目,并以二维码的形式呈现,将思政教育元素融入教学内容中,培养学生的爱国主义情怀,严格遵守国际贸易职业道德,养成诚实守信的思想品格。來源:香港大書城megBookStore,http://www.megbook.com.hk 本书对分课文内容进行了替换,增加了与时代紧密联系的课文内容,删除了与主题无关的内容,合并了相关知识点,注意课文的时代性和先进性,加强分课文内容与思政元素的结合。根据新增加的课文内容,针对国际贸易中出现的新词汇和常用表达,对原来不合时宜的内容进行了替换,并进行了要补充;对分内容进行了整合,使条理和目录更加清晰。每一单元前增加了明确的课文目标,括知识目标、目标和思政目标,将学生的学目的进一步明确化。
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目錄:
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Unit 1 Modern Business Letters
1.1 Text Learning
1.2 Key Words
1.3 Foreign Trade Knowledge
1.4 Writing Skills
1.5 Extensive Reading
1.6 Exercises
1.7 Practical Training
Unit 2 Establishing Business Relations
2.1 Text Learning
2.2 Key Words
2.3 Useful Sentences
2.4 Foreign Trade Knowledge
2.5 Writing Skills
2.6 Extensive Reading
2.7 Exercises
2.8 Practical Training
Unit 3 Enquiry
3.1 Text Learning
3.2 Key Words
3.3 Useful Sentences
3.4 Foreign Trade Knowledge
3.5 Writing Skills
3.6 Extensive Reading
3.7 Exercises
3.8 Practical Training
Unit 4 Firm Offer & Non-Firm Offer
4.1 Text Learning
4.2 Key Words
4.3 Useful Sentences
4.4 Foreign Trade Knowledge
4.5 Writing Skills
4.6 Extensive Reading
4.7 Exercises
4.8 Practical Training
Unit 5 Counter-Offer & Orders
5.1 Text Learning
5.2 Key Words
5.3 Useful Sentences
5.4 Foreign Trade Knowledge
5.5 Writing Skills
5.6 Extensive Reading
5.7 Exercises
5.8 Practical Training
Unit 6 Confirmation & Acceptance
6.1 Text Learning
6.2 Key Words
6.3 Useful Sentences
6.4 Foreign Trade Knowledge
6.5 Writing Skills
6.6 Extensive Reading
6.7 Exercises
6.8 Practical Training
Unit 7 A Sales Confirmation
7.1 Text Learning
7.2 Key Words
7.3 Useful Sentences
7.4 Foreign Trade Knowledge
7.5 Writing Skills
7.6 Extensive Reading
7.7 Exercises
7.8 Practical Training
Unit 8 Payment & Letters of Credit
8.1 Text Learning
8.2 Key Words
8.3 Useful Sentences
8.4 Foreign Trade Knowledge
8.5 Writing Skills
8.6 Extensive Reading
8.7 Exercises
8.8 Practical Training
Unit 9 Examination of an L/C
9.1 Text Learning
9.2 Key Words
9.3 Useful Sentences
9.4 Foreign Trade Knowledge
9.5 Writing Skills
9.6 Extensive Reading
9.7 Exercises
9.8 Practical Training
Unit 10 Shipment
10.1 Text Learning
10.2 Key Words
10.3 Useful Sentences
10.4 Foreign Trade Knowledge
10.5 Writing Skills
10.6 Extensive Reading
10.7 Ekercises
10.8 Practical Training
Unit 11 A Bill of Lading
11.1 Text Learning
11.2 Key Words
11.3 Useful Sentences
11.4 Foreign Trade Knowledge
11.5 Writing Skills
11.6 Extensive Reading
11.7 Exercises
11.8 Practical Training
Unit 12 Insurance
12.1 Text Learning
12.2 Key Words
12.3 Useful Sentences
12.4 Foreign Trade Knowledge
12.5 Writing Skills
12.6 Extensive Reading
12.7 Exercises
12.8 Practical Training
Unit 13 Packing
13.1 Text Learning
13.2 Key Words
13.3 Useful Sentences
13.4 Foreign Trade Knowledge
13.5 Writing Skills
13.6 Extensive Reading
13.7 Exercises
13.8 Practical Training
Unit 14 Complaints and Claims
14.1 Text Learning
14.2 Key Words
14.3 Useful Sentences
14.4 Foreign Trade Knowledge
14.5 Writing Skills
14.6 Extensive Reading
14.7 Exercises
14.8 Practical Training
Unit 15 Flexible Trade
15.1 Text Learning
15.2 Key Words
15.3 Foreign Trade Knowledge
15.4 Writing Skills
15.5 Extensive Reading
15.6 Exercises
15.7 Practical Training
Unit 16 Electronic Commerce
16.1 Text Learning
16.2 Key Words
16.3 Useful Sentences
16.4 Foreign Trade Knowledge
16.5 Writing Skills
16.6 Extensive Reading
16.7 Exercises
16.8 Practical Training
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