Unit 1Working for a Multinational Corporation1
Chapter 1I Want a Job in MNC3
Chapter 2My Company is Acquired by a Really Big Company16
Chapter 3Designed in California, Assembled in China28
Unit 2International Trade43
Chapter 1International Trade and Specialization45
Chapter 2Foundations of Modern Trade Theory： Comparative Advantage49
Chapter 3Process of International Trade51
Chapter 4Business Negotiation：Enquiry and Offer55
Chapter 5Counteroffer59
Chapter 6Terms in Business Negotiation： Price63
Chapter 7Shipping Documents and Shipment69
Chapter 8Modes of Payment73
Chapter 9Insurance77
Unit 3Financial Crisis81
Chapter 1Financial Crisis Explained83
Chapter 2Mortgagesbacked Security87
Chapter 3Death Spiral91
Chapter 4Hot Hand Fallacy94
Unit 4Derivatives99
Chapter 1DerivativesCDO101
Chapter 2DerivativesMortgage Bond105
Chapter 3DerivativesCredit Default Swap110
Unit 5Personal Finance115
Chapter 1Portfolio ManagementEfficient Frontier117
Chapter 2Insurance124
Chapter 3What Is Stock131
Unit 6Emerging Industries137
Chapter 1Animation Industry Ⅰ139
Chapter 2Animation Industry Ⅱ142
Chapter 3Internet Finance Ⅰ147
Chapter 4Internet Finance Ⅱ150
Chapter 5Internet Finance Ⅲ155
Chapter 6WeChat Business Ⅰ160
Chapter 7WeChat Business Ⅱ163
Unit 7Banking169
Chapter 1Opening an Account171
Chapter 2Making a Deposit183
Chapter 3Withdrawing Cash192
Chapter 4Exchange Money199
Chapter 5Credit Card206
Chapter 6Making a Transfer215
Chapter 7Confiscating Counterfeit Note223
Chapter 8Instruction at the Inquiry Desk230
参考文献236
参考答案237
参考译文243
后记381
內容試閱：
A Course of Business English is a visual guide for students preparing for careers in business and finance as well as for people already working who wish to improve their English in this specialized field. It is designed for learners at intermediate level.
Imagine you graduate from university and start working for an international company and English is your working language, how can you work with colleagues from other countries? Or you maybe an expert at your job, but if you dont know the correct English phrase, when your American boss asks you a financial question in English, you might hesitate or say the wrong thing. What can you say to keep your boss happywithout looking unprofessional?
The specialization aims to teach you to communicate effectively in English in professional contexts. You will expand your English vocabulary, improve your ability to write and speak in English in both social and professional interactions, and learn terminology and skills that you can apply to business negotiations, conversations, written reports and emails, and professional presentations.
A Course of Business English covers international business and trade, finance, banking and emerging industries. The course consists of 7 units. Each unit has a focus section looking at aspecific business or financial topic, such as international trade, multinational corporation and banking. They include authentic dialogues, business and financial reading texts, vocabulary and discussion activities. Each unit also practices business communication skillswriting business emails, telephoning, socializing, and participating in discussion in a business or financial context.
If you are studying business or finance, you may learn new business and financial concepts from this book. If you are already working in these areas, you will be able to use your knowledge and experience in the activities and exercises in this course.
After completing this course, you will：
Build your business and financial vocabulary.
Develop your comprehension of business and financial texts through case reading.
Improve your listening skills through discussion and dialogue.
Be able to explain the basic concepts of certain areas of business and finance.
Develop your business communication proficiency by increasing your fluency in a range of skills.
Build confidence in speaking, understanding, reading, and writing English in professional or formal settings.
Build your English skills and improve your career with A Course of Business English.
All is all, you will.
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