适用对象：具备初级基础（语言基础、技能基础）的来华学习中文和先进技能的长期或者短期进修生；海外中资企业外国学员。
适用汉语水平：HSK4-6级
语言知识技能与专业知识技能并进，满足当前热门的、急需急用的岗位需求。主题式内容编排、任务型教学设计。语言知识与专业知识科学、高效复现，语言技能与专业技能螺旋式上升，职场情境、语义框架、本体输入方式相互配合。使用大量的图片和视频，实现专业知识和技能呈现形式可视化。通过图片、英文和视频，进一步降低学习难度。Language knowledge skills and professional knowledge skills go hand in hand to meet the demands of current popular and urgently needed job positions;It adoptsthethematic content organization and task-based teaching design.Language knowledge and professional knowledge recur
內容簡介：
新丝路“中文 职业技能”系列教材是把中文作为第二语言，结合专业和职业的专门用途、职业用途的职场生存中文教材，既可满足学习者一般中文环境下的基本交际需求，又能满足学习者职业学习需求和职场工作需求。
本系列采取专项语言技能与职业技能训练相结合的中文教学及教材编写模式。从初级最基础的语音知识学习和岗位认知开始，将“中文 职业技能”融入在工作场景对话中，把工作分解成一个个任务，用图片认知的方式解决专业词语的认知问题，用视频展示的方法解决学习者掌握中文词语与专业技能的不匹配问题，注重技能的实操性，注重“在做中学”。
本系列教材包括物流管理、汽车服务工程技术、电子商务、机电一体化、计算机网络技术、酒店管理等六个专业，每个专业均包括初、中、高级三册。每册10个单元，每单元由“语音/汉字、课文、交际用语、单元实训、单元小结”等模块组成。
本分册为中文 电子商务（中级）。
The New Silk Road “Chinese Vocational Skills” is a series of Chinese textbooks for specialized and vocational purposes that combine professional and vocational technologies with Chinese as a second language. The textbooks are developed with a view of meeting the basic communication needs of learners in general Chinese environment， and their professional learning needs and workplace demands as well.
This series adopts a Chinese teaching and textbook compilation model combining special language skills and vocational skills training. Starting from the basic phonetic knowledge learning and job cognition at the elementary level， this series integrates “Chinese Vocational Skills” into the working scene dialogues， breaking down the job into various tasks， solving lexical cognition problems by means of picture cognition， solving the problem of the mismatch between learners’ mastery of Chinese vocabulary and professional skills by means of displaying videos， stressing the practicality of skills， and focusing on “learning by doing”.
The series includes the textbooks for six popular majors such as logistics management， automotive service engineering technology， e-commerce， mechatronics， computer networking， and hotel management， with each major consisting of the textbooks at the elementary， intermediate and advanced levels. Each volume contains 10 units， with each unit consisting of modules such as “Phonics/Chinese Character， Texts， Communicative Phrases， Practical Training， Summary”.
This volume is the Chinese E-commerce (Intermediate).
關於作者：
新丝路“中文＋职业技能”系列教材编写委员会 编
新丝路“中文 职业技能”系列教材编写委员会，由教育 部中外语言交流合作中心和南京工业职业技术大学的相关专家联合组成。编写委员会从国际中文教材和职业特点的角度实现了“中文 职业技能”内容编创的有机融合。实现了中文教学为职业教育提供保障，职业教育为中文教育注入能量，两者相辅相成。在职业能力标准的基础上结合企业需求推动职业中文能力的建设，能最快地解决当地企业的直接需求，构建符合各方利益、可行的语言发展环境，最大限度地促进双方达到语言共识、技术共识、思想共识，推动构建人类命运共同体。
Edited by the compilation committee of New Silk Road “Chinese Vocational Skills” Series
The New Silk Road “Chinese Vocational Skills” Series Writing Committee is composed of experts from the Centre for Language Education and Cooperation of the Ministry of Education and the Nanjing Vocational University of Industry Technology. The writing committee has realized the organic integration of “Chinese Vocational Skills” from the perspective of international Chinese language teaching materials and vocational characteristics. Meanwhile， it has realized that Chinese language teaching provides guarantee for vocational education and vocational education injects energy into Chinese language education， which are complementary to each other. On the basis of vocational competence standards， the construction of vocational Chinese language competence can be promoted in combination with the needs of enterprises， which can solve the direct needs of local enterprises in the fastest way， build a feasible language development environment that meets the interests of all parties， and maximize the promotion of both sides to achieve consensus in language， technology and ideology， thus promoting the construction of a community with a shared future for mankind.
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