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『簡體書』商务英语工作项目实训(第三版)(高职高专商务英语实训系列教材;“十二五”职业教育国家规划教材)

書城自編碼: 3548560
分類:簡體書→大陸圖書→教材高职高专教材
作者: 刘旭平
國際書號(ISBN): 9787300284705
出版社: 中国人民大学出版社
出版日期: 2020-08-01

頁數/字數: /
書度/開本: 16开 釘裝: 平装

售價:HK$ 46.2

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內容簡介:
该教材主要针对高职高专国际贸易实务、商务英语、应用英语及相关专业而设计,以工学结合、能力本位的职业教育理念为指导,力求解决高职高专商科类专业学生在职场环境下的英语应用能力。
为了更好地实践工学结合和任务导向的教改特点,本教材的布局上采用分场景的思路安排教材内容,主要篇幅都是以实际工作场景为背景,为学生模拟真实的工作场景下的语言技能与沟通技巧,使学生在巩固语言的基础上,提高将来在工作中的沟通和适应能力。场景涉及到模拟商务谈判、模拟交易会、模拟国际会议、新闻发布会、模拟商务旅行、翻译、文秘事务、涉外导游流程等。
關於作者:
刘旭平,浙江经贸职业技术学院国际贸易系应用英语专业教研室主任。近年主要教授课程有综合英语、商务交际英语、英语听力、专业综合实训、工作项目实训等。所承担的主要课题有第三届全国高职高专英语类教改课题:基于模块化、网络化实训教学的应用英语专业实践能力培养体系的构建与实践。
目錄
Unit One Greetings and Introductions
Unit Two Small Talks
Unit Three Telephoning
Unit Four Meetings in English
Unit Five Business Presentations
Unit Six Negotiations
Unit Seven Signing a Contract
Unit Eight Recruitment and Selection
Unit Nine Marketing
Unit Ten International Business Travel
参考文献
免费在线读Unit One Greetings and Introductions
Ⅰ Learning Objectives
In this unit, you will be able to learn greetings and introductions. Under
these terminal learning objectives, you will learn the following tasks. At the end of this unit, you will be able to know:
1. basic greetings in English;
2. greetings before a conversation;
3. greetings in the classroom;
4. greetings in business;
5. greetings at a party or social event;
6. how to address people in English.
II Background Knowledge
1. Basic Greetings in English
Greeting noun: saying hello; a polite word of welcome
Greet verb: to say hello; to welcome somebody
The opposite of greeting is farewellsaying goodbye.
There are many ways to say hello in English. Sometimes you say a quick
hello as you are passing somebody. At other times a greeting leads to a
conversation. Friends and family members greet each other in a casual way. Business greetings are more formal.Unit One Greetings and Introductions
Ⅰ Learning Objectives
In this unit, you will be able to learn greetings and introductions. Under
these terminal learning objectives, you will learn the following tasks. At the end of this unit, you will be able to know:
1. basic greetings in English;
2. greetings before a conversation;
3. greetings in the classroom;
4. greetings in business;
5. greetings at a party or social event;
6. how to address people in English.
II Background Knowledge
1. Basic Greetings in English
Greeting noun: saying hello; a polite word of welcome
Greet verb: to say hello; to welcome somebody
The opposite of greeting is farewellsaying goodbye.
There are many ways to say hello in English. Sometimes you say a quick
hello as you are passing somebody. At other times a greeting leads to a
conversation. Friends and family members greet each other in a casual way. Business greetings are more formal.
It is polite to greet a person you know. However, you don''t always have time to stop and have a conversation. Just remember to smile as you say hello. A small wave is also polite. Sometimes you pass the same person a second time on the same day. You can say "hello again" or just smile.
Tips:
? Slow down to greet someone you know. You don''t have to stop what you are
doing walking, working, and shopping.
? Say an appropriate form of hello.
? Smile and wave.
Useful Phrases:
? Hello.
? Hi.
? Hey!
? Good morning.
? What''s up?
? How''ve you been?
? How''s it going?
? What''s going on?
? What''s new?
? What''s happening?
內容試閱
Unit One Greetings and Introductions
Ⅰ Learning Objectives
In this unit, you will be able to learn greetings and introductions. Under
these terminal learning objectives, you will learn the following tasks. At the end of this unit, you will be able to know:
1. basic greetings in English;
2. greetings before a conversation;
3. greetings in the classroom;
4. greetings in business;
5. greetings at a party or social event;
6. how to address people in English.
II Background Knowledge
1. Basic Greetings in English
Greeting (noun): saying hello; a polite word of welcome
Greet (verb): to say hello; to welcome somebody
(The opposite of greeting is farewell—saying goodbye.)
There are many ways to say “hello” in English. Sometimes you say a quick
“hello” as you are passing somebody. At other times a greeting leads to a
conversation. Friends and family members greet each other in a casual way. Business greetings are more formal.
It is polite to greet a person you know. However, you don‘t always have time to stop and have a conversation. Just remember to smile as you say hello. A small wave is also polite. Sometimes you pass the same person a second time on the same day. You can say ”hello again” or just smile.
Tips:
? Slow down to greet someone you know. You don’t have to stop what you are
doing (walking, working, and shopping).
? Say an appropriate form of hello.
? Smile and wave.
Useful Phrases:
? Hello.
? Hi.
? Hey!
? Good morning.
? What‘s up?
? How’ve you been?
? How‘s it going?
? What’s going on?
? What‘s new?
? What’s happening?

 

 

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