伯纳德?W．泰勒（Bernard W. Taylor Ⅲ）美国弗吉尼亚理工大学商学院教授，长期担任商业信息技术系系主任。编著或合著的《数据、模型与决策》《运营管理》《管理科学》多次修订再版，多次获得学校与学院的优秀教学成果奖，曾担任美国决策科学学会会长。
目錄：
Preface i
1Management Science1
The Management Science Approach to Problem Solving2
Time Out： for Pioneers in Management Science5
Management Science Application：
Room Pricing with Management Science at Marriott6
Management Science and Business Analytics7 Model Building： Break-Even Analysis8 Computer Solution12
Management Science Modeling Techniques15
Management Science Application： The Application of Management Science with Spreadsheets16
Business Usage of Management Science Techniques18
Management Science Application：
Management Science in Health Care19
Management Science Application：
Allocating Seat Capacity on Indian Railways Using Linear Programming32
Graphical Solutions of Linear Programming Models32
Management Science Application：
Renewable Energy Investment Decisions at GE Energy44
A Minimization Model Example44
Management Science Application：
Determining Optimal Fertilizer Mixes at Soquimich South America48
Irregular Types of Linear Programming Problems50
Characteristics of Linear Programming Problems53
Summary54 ? Example Problem Solutions54 ? Problems58 ? Case Problems60
3Linear Programming： Computer Solution and Sensitivity Analysis63
Management Science Models in Decision Support
Systems20
Summary21 ? Problems22 ? Case Problems24
2Linear Programming： Model Formulation and Graphical Solution27
Model Formulation28
A Maximization Model Example28
Time Out： for George B. Dantzig29
Computer Solution64
Management Science Application：
Scheduling Air Ambulance Service in Ontario Canada69
Management Science Application：
Improving Profitability at Norske Skog with Linear Programming70
Sensitivity Analysis71
Summary82 ? Example Problem Solution82 ? Problems85 ? Case Problems89
i
iiCONTENTS
4Linear Programming： Modeling Examples92
A Product Mix Exampl
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