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| 內容簡介: |
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《商务英语视听说》融合最新的《普通高等学校本科外国语言文学专业类教学指南》和商务英语专业四八级考试题型,根据商务英语专业教学要求进行修订编写,以培养学生的商务英语综合应用能力。本教材突破传统听力教材编写模式,融视、听、说资源三位一体,全面实现立体化教学新模式。主要内容以各类商务活动为主线,实景视频使教学内容更加直观生动,有利于提高商务英语课程的教学质量,帮助学生掌握商务技巧。本次修订为满足当前教学需求,深入融合课程思政元素,同时更新商务领域中最新知识,如电子商务、跨境电商等。本书为教材的第1册,主题涉及商务介绍、成功商务人士、市场、公司、雇员、产品、消费者、工作与生活平衡、文化及商务礼仪。
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| 關於作者: |
常荷丽,副教授,聊城大学东昌学院外国语系主任,山东省翻译协会第六届理事会理事。1995年毕业于聊城师范学院英语教育专业,从教近30年,先后荣获“聊城市教学能手”、“山东省教学能手”“聊城市优秀教师”“聊城市巾帼建功标兵”等荣誉称号,多次荣获省级和全国英语比赛“优秀辅导教师”称号:公开发表论文18篇(8篇核心,1篇被SCI收录);参编教材5部,主编教材1部;参与院级课题18项、组织参与院级精品课1门、主持4项省级以上课题并均已顺利结题。
邵小卉,女,中共党员,硕士研究生,副教授,现任商务英语教研室主任。主讲综合商务英语、高级商务英语、国际贸易单证等课程,公开发表论文7篇(其中两篇核心),独立主持并完成校级和省级课题两项,参与四项省级课题,主编商务英语教材两部。曾荣获“外研社”杯教学比赛一等奖,第九届及第十二届“外教社”杯全国高校外语教学大赛山东赛区商务英语组三等奖、优秀辅导员等荣誉。
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| 目錄:
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Unit 1 Introduction to Business
PartⅠ Lead-in
PartⅡ Conversation
PartⅢ Business News
Part Ⅳ Passage
Part Ⅴ Mini-Talk
Part Ⅵ Oral Practice
Unit 2 Successful Business People
PartⅠ Lead-in
PartⅡ Conversation
PartⅢ Business News
Part Ⅳ Passage
Part Ⅴ Mini-Talk
Part Ⅵ Oral Practice
Unit 3 Companies
PartⅠ Lead-in
PartⅡ Conversation
PartⅢ Business News
Part Ⅳ Passage
Part Ⅴ Mini-Talk
Part Ⅵ Oral Practice
Unit 4 Employees
PartⅠ Lead-in
PartⅡ Conversation
PartⅢ Business News
Part Ⅳ Passage
Part Ⅴ Mini-Talk
Part Ⅵ Oral Practice
Unit 5 Products
PartⅠ Lead-in
PartⅡ Conversation
PartⅢ Business News
Part Ⅳ Passage
Part Ⅴ Mini-Talk
Part Ⅵ Oral Practice
Unit 6 Markets
PartⅠ Lead-in
PartⅡ Conversation
PartⅢ Business News
Part Ⅳ Passage
Part Ⅴ Mini-Talk
Part Ⅵ Oral Practice
Unit 7 Customers
PartⅠ Lead-in
PartⅡ Conversation
PartⅢ Business News
Part Ⅳ Passage
Part Ⅴ Mini-Talk
Part Ⅵ Oral Practice
Unit 8 Work and LifePartⅠ Lead-in
PartⅡ Conversation
PartⅢ Business News
Part Ⅳ Passage
Part Ⅴ Mini-Talk
Part Ⅵ Oral Practice
Unit 9 Culture
PartⅠ Lead-in
PartⅡ Conversation
PartⅢ Business News
Part Ⅳ Passage
Part Ⅴ Mini-Talk
Part Ⅵ Oral Practice
Unit 10 Business Ethics
PartⅠ Lead-in
PartⅡ Conversation
PartⅢ Business News
Part Ⅳ Passage
Part Ⅴ Mini-Talk
Part Ⅵ Oral Practice
附录一 Glossary
附录二 TEM-4 (2011-2013)
Test for English Majors (2011)
Test for English Majors (2012)
Test for English Majors (2013)
附录三 英语听力技巧
References
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Unit 1 Introduction to Business
Part Ⅰ Lead-in
1. Watch the following video clip and answer the questions.
10 Steps to Starting a Business
Words and expressions
(1) accomplish? /?‘k?mpl??/ v. to succeed in doing or completing sth. 完成 (TEM-4, CET-6)
(2) entity /’ent?ti/ n. sth. that exists separately from other things and has a clear identity of its own 实体 (TEM-4, CET-6)
(3) liability /?la??‘b?l?ti/ n. the amount of money that a person or company owes 负债 (TEM-4, CET-4)
(4) collateral /k?’l?t?r?l/ n. property or sth. valuable that you promise to give to sb. if you cannot pay back money that you borrow 担保金;抵押品 (TEM-4, CET-6)
(5) mentor /ment??(r)/ n. an experienced person who advises and helps sb. with less experience over a period of time 导师 (TEM-4, CET-4)
Notes
(1) LLC (Limited Liability Company) A limited liability company (LLC) is a business structure in the U.S. that protects its owners from personal responsibility for its debts or liabilities. Limited liability companies are hybrid entities that combine the characteristics of a corporation with those of a partnership or sole proprietorship. 有限责任公司(LLC),美国的一种业务结构,可保护其所有者免于对其债务或负债承担个人责任。有限责任公司是结合了公司特征与合伙企业或独资企业特征的混合实体。
(2) EIN (Employer Identification Number) An Employer Identification Number (EIN) is also known as a Federal Tax Identification Number, and is used to identify a business entity. 雇主身份号码,又称联邦税识别号码,用来辨识企业实体。一般每个企业都需要跟一个 EIN。
(3) IRS (Internal Revenue Service) The Internal Revenue Service is the revenue service for the United States federal government, which is responsible for collecting U.S. federal taxes and administering the Internal Revenue Code. 美国国税局,是美国联邦政府的税务局,负责征收美国联邦税并监督《国内税收法典》。
(4) URL (Universal Resource Locator) A Uniform Resource Locator (URL), colloquially termed as a web address, is a reference to a web resource that specifies it
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